Impressive. After years of doing everything possible to prevent people from repairing their devices themselves, Apple reversed course and launched a self-service repair program for the first time.
The program, which launches “early next year” in the US, will launch with iPhone 12 and 13 devices, followed by Mac computers with M1 chips.
In practice, the program works as follows: first, a customer should read the official repair manual, and then place an order for parts and tools through the Apple Self Service Repair Online Store. After the repair, customers who return used parts for recycling will receive credit for their next purchase. According to Apple, the store will offer more than 200 individual parts and tools.
While this is great news for home improvement, Apple says the program is for “individual technicians with the knowledge and experience to repair electronic devices.” Most customers should seek out a professional repair provider, the company says.
“Providing better access to genuine Apple parts gives our customers even more choice when a repair is needed,” said Jeff Williams, Apple’s chief operating officer, in a statement. “In the past three years, Apple has nearly doubled the number of service locations with access to genuine Apple parts, tools, and training, and now we have an option for those who want to do their own repairs.”
In the past, Apple wasn’t very interested in people fixing their iPhones and Macs. The company’s opposition to this idea ranged from using proprietary screws on its products to disabling Face ID after an unauthorized display change (Apple recently resigned on this). With Right to repair Laws threaten in more and more markets, the company has probably decided to take matters into its own hands before it was forced to act by the law.
Apple says the program will start in the US and will be expanded to other countries “in the course of 2022”.
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