Earlier this year, the Netherlands ordered Apple to allow third-party dating apps to use third-party payment systems to collect fees/subscriptions from their users. Apple initially had to comply by January 15, but it turns out the company doesn’t seem ready for that.
According to a Reuters report, Apple still appears to be refusing to comply and has managed to collect a whopping €45 million in fines to date. For those who don’t know, for every week Apple doesn’t comply with the court’s orders, they have to pay a fine of 5 million euros.
While €45 million isn’t a small number, it’s possible that Apple might consider this “worth it”. For starters, if they gave in, it would set a precedent that could be used in other countries. This would mean a potential loss of 15-30% from all app sales and in-app purchases, which would make the €45m fine pale in comparison.
Take for example, when Fortnite was still on the App Store, the app was reported to have grossed $1.2 billion. Assuming Apple took a 30% cut, that meant they made $360 million from one app alone. So imagine how much they could “lose” if all the developers decided to use a different payment system.
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