Instagram is working on a function to prevent users from becoming dependent on the social media app. Known as “take a break”, it reminds users to take a break from the platform after spending a certain amount of time on the platform.
Instagram boss Adam Mosseri has announced the introduction of the function in social media. According to Mosseri, the feature will be tested this week. “Take a Break” enables users to “receive break reminders in the app” after a set period of time.
Testing “Take a break”
We started testing a new feature called Take a Break this week. This opt-in control enables you to receive break reminders in the app after a period of your choice.
I look forward to analyzing the results and hopefully publishing them sometime in December. ✌ pic.twitter.com/WdSTjL6ZdH
– Adam Mosseri (@mosseri) November 10, 2021
Mosseri said he hopes to launch the new feature sometime in December. The feature will be tested on around one to two percent of the app’s users, and if all goes well, the change will be rolled out gradually over the coming months. According to Mosseri, the change would allow users to have more control over their in-app experience.
The “Take a Break” feature must be activated by users who must select a duration of their choice, which can be either 10, 20 or 30 minutes. Users see notifications asking them to leave the app and do other activities. Instagram has reportedly worked with third-party experts to test this feature.
Mosseri has also stated that users will see more such features in the future.
Instagram is also reported to introduce a subscription feature to help out YouTubers and influencers. The company recently added in-app purchase options for “Instagram Subscriptions”.
The feature, which was discovered on the company’s U.S. app store, reportedly costs around Rs 89 per month. The reported prices may change when the feature is finally released to all users, according to Indian express.
Mosseri had spoken about the subscription service earlier this year, but specific details about Instagram’s plans in this regard were not disclosed.
Instagram has received many reports of the app’s harmful effects on many users, especially teenagers. After criticism, the app said it was developing opt-in parental controls for teenagers’ accounts.
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