Now, let’s all sit back and wander down a more whimsical rumor trail, where we “investigate” the leaks of the new iPhone 14 colors.
This is on much shakier ground because the build-up leaks are often widespread but have been proven wrong so many times that what we ‘know’ so far could be utter bullshit, to use a heavily British phrase.
This is what’s rumored to be: the iPhone 14 Pro range will drop the green and Sierra Blue options (which would be awful as the blue looks great) and replace them with a purple option.
The iPhone 14 models continue with white, black, red and blue, shedding the pink and green choices and also coming into play with a purple offering.
The basis of this rumor follows from a Posting on the Chinese social network site Weibo (opens in new tab) that has since been deleted so read what you like – it’s also from a few months ago so it might have changed by now even if it was true at the time.
Let’s (briefly) break away from how the iPhone 14 and 14 Pro might differ – there’s a lot more to do – and talk about a key upgrade that could help offset the cost of the new 14 Pro : larger memory.
A statement in June from research firm Trendforce predict the iPhone 14 Pro will start at $1,099 but would initially offer 256GB of storage instead of the 128GB offered for the 13 Pro.
Both will still have up to 1TB of storage, but for the “average” pro with that extra built-in capacity, being able to build up more 8K video (if that’s the case) is a huge boon.
Maybe the A15 will go away after all – I just stumbled across an interesting idea from a sometimes correct leaker he spoke to forbes (opens in new tab).
LeaksApplePro has suggested that the iPhone 14 will come with an A16 Bionic chipset – but it will be a rebadged A15, and the iPhone 14 Pro will feature an “A16 Bionic Pro” chip.
Now Apple has a precedent here: the S6 chip in the Apple Watch 6 was essentially just rebranded as the S7 for the Watch 7, albeit with capacity for faster charging.
Would Apple do something that bold with the iPhone 14? This brand has gone to great lengths to say how capable silicon is, and overcoming that with a small upgrade would be a big shift.
Speaking of which, one of the strongest (and most believable) rumors about changes for Apple this year is that the iPhone 14 and 14 Pro models (and their associated Max devices) will have different chipsets.
The new iPhone 14 will stick with the A15 Bionic chipset, where the iPhone 14 Pro will have the A16 and probably a bit more RAM inside.
While you might see Apple making the iPhone 14 worse (and I assume every iPhone up to this point has always had the very best CPU inside), I see it as a good thing to help consumers decide .
Because while the Pro line is always marketed to powerful creatives and people who need a lot of power, in reality they are popular because they are simply the best iPhone.
So making it clearer that the Pro range really is the phone for professionals – much like the MacBook Pro vs MacBook – will simplify the choice for many.
That brings us back to price though – unless Apple keeps the cost of the iPhone 14 at the same level as the iPhone 13 due to a similar engine, then it won’t be fair to the customer.
Sure, make the iPhone 14 Max more expensive than the iPhone 13 mini – it’s bigger and all the bigger components cost more – but other than that, let’s hope for par.
OK, next up for discussion is your friend and mine: the iPhone 14 Max.
I can’t tell you how excited I was when I started hearing glimmers of this phone late last year, as it was the phone I thought Apple wanted to make for years.
What is it? It’s the iPhone Pro Max without the Pro bit – so I’m assuming the 14 Max will have the A15 Bionic chipset (from 2021) and just two lenses on the back, with the 14 Pro Max having the best of everything Has.
Wait! Don’t dismiss it just yet – what I’ve liked using the 13 Pro Max for is simply battery life, and a larger 14 Max could have that without the cost of the Pro Max.
Sure, the best camera is a brilliant thing – and I’ve got some wonderful snaps from the 13 Pro Max – but in these extremely cost-conscious times, I think the 14 Max will be a winner.
That means we’ll see the iPhone 14, iPhone 14 Max, iPhone 14 Pro and iPhone 14 Pro Max – that’s a nice symmetry there.
We did some good analysis on the iPhone 14 release date recently – let’s revisit it here because I have a pretty good gut feeling on this one.
My prediction is that the iPhone 14 Publication date will be 13.09and then – regularly like clockwork – on 09/23 We’ll see it on store shelves.
I can say that because I’ve attended all physical iPhone launches since the iPhone 6 many years ago – and they’ve always been on or around my birthday. The rumored September 6 launch date doesn’t match that, so it must be the week after.
I once complained to a fellow journalist about how I always had a disturbed birthday because of the iPhone launch and he looked at me sadly and told me that he had missed his entire 40th birthday because he had crossed the date line and the day just disappeared to get to an iPhone reveal.
I’m silent after that.
Speaking of live, we just ran a story that Apple doesn’t expect orders for the new iPhone 14 range to fall despite the cost of living rising so much in recent months.
In fact, despite the proposed 15% price hike, Bloomberg is reporting that Apple has ordered 90 million units of its phones, clearly confident it can move them later this year and expecting demand won’t let up.
That’s surprising and touches on something I’ll elaborate on later: the expected absence of the iPhone 14 mini. Keeping orders at this level, which is reportedly consistent with previous years, shows genuine confidence at this point — and means Apple needs to have new features it thinks will resonate with consumers.
That’s right, let’s start with a real one: the price of the iPhone 14. Recently, respected analyst Ming-Chi Kuo pointed to some strong results from one of the iPhone vendors, stating that he believes it’s the vast majority of iPhone – will make models.
That manufacturing company, Hon Hai/Foxconn, has suddenly boosted its financial outlook, prompting Kuo to confirm his belief that the iPhone’s cost will increase by about 15%.
(1/2) Hon Hai/Foxconn is one of the winners of iPhone 14 series boosted ASP. I estimated that the iPhone 14 series ASP would increase by about 15% (compared to the iPhone 13 series ASP) to between $1,000 and $1,050 (USD) due to two iPhone 14 Pro price increases and a higher shipping percentage is. https://t.co/UgiW0kom4FAugust 10, 2022
What would that mean for you if you are looking to buy one of the new iPhone 14 models?
Based on the fact that Apple likes to keep its iPhone prices at $49 or $99, my guess is that the new iPhone 14 will start at $799 and the smaller iPhone 14 Pro will top out at $1099. That’s just an educated guess at this point though – the ASP (average selling price) mentioned means it could be Apple spreading the cost across the range to keep it balanced.
Right, so here we are – our first on-the-go live analysis of some of the top rumors we’ve seen over the past week (and a smattering of the stuff we’re pretty confident we’ll see next month see, based on the last year’s consistent leaks).
I’ve been writing and reporting on iPhone launches since 2008, and one thing is clear, since the iPhone 6 or so leading up to launch, we’ve seen far more leaks of key elements of the phones, far more weeping since the days of the iPhone 4 is found in a bar (opens in new tab) and everyone goes insane…
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