Whether it’s iOS or Android, multiple apps on these two ecosystems routinely exist collect a user’s personal information and share with advertisers. Well, sharing some basic data would have been fine, but most of these apps Collect all types of user activity.
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Everything is recorded, from their interests on social media to what a user searches for in their browser or other apps.
Privacy has become a myth. As much as they would like to deny it, Apple’s iOS and iPhones are full of apps capable of tracking your activities across other apps and the web as you browse them.
Worse still, most of the data collected is sold to other companies, meaning you lose privacy while big companies profit. In addition, this data is then used for social engineering and to persuade users to behave in a certain way.
By giving you a unique “Advertising ID,” apps can track your online movements and serve personalized ads – which is why you often see an ad for something you’ve previously viewed online.
Luckily, iPhone has a hidden list that tells you exactly which apps are following you around the web – and gives you the power to stop them from doing so.
There’s even a new iPhone update that requires you to give apps permission to track your activity when you open them.
To turn off app tracking, all you have to do is open your iPhone Settings app, then tap “Privacy” and click “Tracking” at the top.
This gives you access to a huge list of apps that collect all data about you. You can then tap it to turn off tracking for individual apps, or even hit a button that turns off ad tracking for all apps.
It comes amid a broader privacy push from Apple, after CEO Tim Cook said last year that “we believe users should have choices about what data is collected about them and how it is used.”
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