Nintendo has responded to our inquiries with the following comments.
Justifying the $69.99 price tag for The Legend of Zelda: Tears of the Kingdom:
“We set the suggested retail price for each Nintendo product on a case-by-case basis.”
If this is the trend for future Nintendo titles:
“No. We set the suggested retail price for each Nintendo product on a case-by-case basis.”
Original story (posted at 5:49 p.m. Central on February 8, 2023)
The Legend of Zelda: Tears of the Kingdom could very well be the most anticipated game of 2023 and is certainly one of the most exciting releases in Nintendo Switch history. During today’s Nintendo Direct, we got a new look at gameplay, plus the announcement of the Collector’s Edition and a new amiibo figure starring Link. However, we’ve also had some unfortunate news surrounding the upcoming launch of The Legend of Zelda: Tears of the Kingdom.
In its press release for Nintendo Direct, Nintendo announced that the upcoming Zelda entry will retail for $69.99. This makes Nintendo the latest major publisher to try to increase the price of its triple-A titles in recent years. This follows other major publishers like 2K Games and PlayStation who started pricing their main releases at $70 with the launch of the new generation of consoles in 2020. Last year, both Xbox and Ubisoft announced that their triple-A games would cost $70 going forward.
We reached out to Nintendo for comment on the reasons for the price increase and whether this will be the trend for its triple-A releases going forward, but we didn’t receive an immediate response. We’ll update this story when Nintendo makes a statement.
The Legend of Zelda: Tears of the Kingdom is coming to Switch on May 12th.
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