As a fully visual platform, Instagram is home to millions of successful businesses, influencers, and personal accounts.
Since it’s a hot commodity, the competition to be the best on Instagram is real too. The dimensions of your images are a crucial factor that completes the look of any Instagram post.
So what size should they be? Check out how big your Instagram photos and videos should be for your general feed, stories and reels.
The perfect size for feed posts on Instagram
The most common place to upload images is your Instagram feed. Unlike Stories, the posts on your Instagram feed don’t expire unless you hide or delete your Instagram posts.
But what size should feed posts be?
You must be aware of the required resolution and dimensions of images when uploading them to Instagram.
Adhere to 1:1 aspect ratio to fit photos perfectly in Instagram home feed for users. This is the simplest aspect ratio and you can upload images with a resolution of up to 1080 x 1080 pixels. If you want your image to look clear and sharp, go for the higher end of the resolution limit.
Instagram crops the image 1:1, but you can also use the square capture mode on your phone’s camera to get the ideal shot.
Instagram also offers a bit of flexibility for users who want to upload high-resolution and detailed landscape images. You can set them to a 4:5 aspect ratio, with the ideal size being 1080 x 1350 pixels.
If you upload an image with this aspect ratio, you can scale it to 1:1 on Instagram or upload it as is.
An image with other dimensions is automatically cropped to a 4:5 aspect ratio. You can choose which part of the image to keep and which parts to crop. If you want to display more content or an image in portrait orientation, the 4:5 aspect ratio is better than the 1:1
To adjust what appears in the frame, zoom in and out on your photos by pinching two fingers together on the screen. You can also move the image up or sideways to crop it a specific way.
Instagram carousel posts
You can also upload multiple Instagram post photos (up to 10) to your feed, creating a carousel post. But after selecting more than one image, you need to stick to the same dimensions.
When selecting multiple photos, Instagram switches to 1:1 aspect ratio. You can use an image editing app to adjust the dimensions of your carousel photos before uploading the content. You can either crop the photo to the dimensions you want or add a background that fits the frame.
Video content in the feed can also have an aspect ratio between 1.91:1 and 9:16. However, your preference may depend on whether you recorded the video in landscape or portrait mode.
For most users, a 4:5 aspect ratio with a post size of 1080 x 1350 pixels works best. Just click on the two slanting arrows on your screen and the video will be cropped to that specific size.
While it’s possible to change the aspect ratio of videos with auto-crop, you may need an editing app to change the video’s orientation before uploading. To maintain quality, the video must have a minimum resolution of 720 pixels with a frame rate of 30 FPS or higher, such as Suggestion from Instagram.
Choosing the right size for Instagram Stories
If you like keeping people up to date on your daily activities, then the Instagram Stories feature is for you. You can also make Instagram Stories more engaging to capture the interest of your followers.
The standard dimensions for uploading stories to Instagram are 1080 x 1920 pixels, or a 9:16 aspect ratio.
If your image doesn’t meet the size requirements, Instagram will automatically add a plain background with a colored theme to cover the space. You can pinch and drag the image on screen to adjust it, but it may crop the subject out of the frame.
It is best to use media that closely matches the recommended dimensions. However, it’s also handy to use a different size if you want to add stickers, text, or other features.
In the Instagram app, you can broadcast live and interact with your followers without any time limit. A live Instagram session allows you to share the screen with others and encourage followers to leave comments and reactions.
Because you’re using Instagram’s in-app camera, the dimensions of your live session will be similar to Stories and Reels. The video is recorded and saved at 1080 x 1920 pixels with an aspect ratio of 9:16.
Instagram Live has a portrait orientation. You can tilt the phone for landscape orientation, but that might be inconvenient for audiences. The live video is also saved with the same dimensions.
The recommended size for Instagram rolls
Reels contain videos up to 90 seconds long and will appear on the Reels tab and in your general feed. Many content creators have achieved high engagement because of this feature.
Instagram Reels have a recommended aspect ratio of 9:16 with a file size of 1080 x 1920 pixels.
Like Instagram Stories, they have set dimensions, and you can only hold the reels in portrait mode without the option to rotate.
Make your Instagram posts interesting with the right size
Instagram is a popular app that encourages people to share visual content. We learned the correct measurement requirements for uploading images and videos to Instagram.
The dimensions you need to upload media to the feed are different than what you should upload to the story. Most Instagram images are in portrait orientation, but can be adjusted with a little editing.
While there are several photo editing apps and software, it’s best to choose camera settings that match the dimensions of your post.
We hope this article has helped to develop an understanding and basic knowledge about the size of your Instagram photos and videos.
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